The Traditional Builders Innovation Dilemma

Long gone are the days when home buyers would just be involved in floor plan approval and decisions related to the material purchase. The modern home buyer wants to be a part of the entire journey. Their demands go way beyond the price concerns and timely completion of work. Amidst all the new age demands of the buyers traditional building and construction houses are struggling with customers demand for constant innovation. While this does look intimidating here are is a case study of how a local builder company dealt with the Innovation Dilemma.

20-year-old construction house Craftsman & Co. recently completed a housing project using advanced software tools for best space utilization to meet their customer brief that demanded open and spacious rooms and small front patio and big outdoor porch in the back.


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